Intersec is always a fantastic way to kick start the year. But the 2018 show exceeded all our expectations.
With over 29,000 visitors from 129 countries, the world’s leading trade fair for security, safety and – of course – fire protection, was the perfect platform for us to launch our newest and most innovative fire suppression system yet – the patented Firetrace Dual Action System.
It combines the proven technology of Firetrace’s two world-leading approaches to fire suppression.
Using both fixed nozzles and the initiation burst from our proprietary detection tubing, it’s specifically designed to provide the best all-round protection for complex micro-environments such as engine compartments and CNC machines.
And our visitors at Intersec were really excited about it!
No matter how special you think your new product is, it’s normal to have a period of ‘educating’ your customers and helping them to adjust and fully appreciate the benefits.
But we were overwhelmed at the show by the immediately positive response to the Dual Action System. People just ‘got it’. They understood how unique it is and how it will add a fresh new dimension to micro-environment fire protection.
That was the first great thing about Intersec 2018.
Second, was the incredible level of awareness of Firetrace from all corners of the world. Intersec is a truly global show, with 83% international exhibitor participation. We had an amazing turnout on our stand with visitors from all around the world, and the number of people who came to us already knowing what we do was truly humbling.
It was fantastic to start the year with a really successful showing at Intersec. It’s given us a spring in our step and renewed drive to get out there and show the market what we can offer.